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Phone or online booking for a salon: why you still need someone to answer

Online booking covers many salon clients, but some still phone. Why the phone matters, and how an assistant books into the same calendar.

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Why clients still phone

Some clients prefer to talk, have a question first, or want to change a booking quickly. Others find the phone faster than a form.

What online booking covers and misses

Online booking works well for standard services at set times. It covers less when a client has a question, wants advice or needs something unusual.

The call you cannot take with colour on your hands

That call goes unanswered, and the client may book elsewhere.

One calendar as the source of truth

Whether a booking comes from the phone or online, it should land in one calendar. Two lists lead to clashes.

Where Novi books, moves and cancels

Novi books treatments by stylist into your diary and passes questions only a stylist can answer to your team. See the salons page and our note on AI receptionists for salons. Plans are monthly in US dollars: $249 for 200 calls, $399 for 300 calls or $499 for 500 calls, plus a one-off $250 set-up fee. See the pricing page for what every plan includes.

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